Winter is a tough time for your skin. Cold, wind and indoor heating all contribute to drying out your skin, causing tightness, redness and discomfort. Your skin barrier becomes fragile, and dry air increases the loss of natural moisture. To counteract these effects, it is essential to strengthen your skin's protective barrier with products rich in nourishing active ingredients such as natural oils and shea butter.

However, for these products to be effective, the skin must be properly prepared. Regular exfoliation, especially with dry brushing, helps remove dead cells, promoting better absorption of care and softer, more supple skin.

For effective dry brushing, follow these steps:

1. Use a natural bristle brush on dry skin, before showering.
2. Use gentle, circular movements, starting from the feet and hands and moving toward the heart to stimulate blood circulation. (infographic)
3. After brushing, take a shower to remove dead cells. Use a mild soap to clean the skin without damaging it.
4. After showering, immediately apply a moisturizing cream or oil to deeply nourish the freshly exfoliated skin .

This ritual, performed once or twice a week, helps maintain smooth and supple skin throughout the winter.